Justine E Leavy is an Academic at Curtin University and Research Fellow with the Western Australian Centre for Health Promotion Research (WACHPR). Her research focuses on health promotion evaluation methods; health related mass media campaigns and their design and evaluation; sedentary time and reducing prolonged sitting in the work place; with an emphasis on translational research. She is a Board Member of the Australian Health Promotion Association and a member of the Mass Media Advisory Panel for the US National Physical Activity Plan.